Our history with Woolmark goes back a long way. Back in 1989 we were involved with what was then called IWS (International Wool Secretariat), producing marketing materials, advertising etc. Naturally over time both companies moved on to other things and ceased working together.
Here we are in 2011 and it’s funny how things sometimes come full circle. We were recently approached again by Woolmark after they came across our website. They were looking to develop a relationship with an agency to work with on The Campaign For Wool marketing. We were able to show them some of the projects we worked on in the past and the relationship kicked off again from there.
The scope of work so far has been updates to the branding and brand guidelines, various presentations, brochures and even an auction website.
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